Fabulous fashion for everyone (except robots)

so fear clocks

Purchase our art-print clothing and accessories here
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Shop Burnout collection

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Sizing

All our products are unique and original.&nbsp;
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They are ink-jet printed to order in the UK.
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Please allow up to 14 days for your order to arrive (collection) and up to 28 days for custom, commissions and one-off items.
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Information

This story began more than 40 years ago when &ndash; as a teenager growing up in Dorset, UK &ndash; I decided that instead of wearing the usual shop-bought clothes and accessorizing with your usual boring bag; I would make my own. I still remember my bright pink prawn print cotton top and hamburger - being eaten by giant juicy worms - fabric painted bag! (Yeah I know, I was weird like that!)
Crucially (for me) these items were unique and showed the world who I was, in a way that something mass-produced never could.
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Fast forward 20 years and you will find me making, customizing and selling my creations at Spitalfields, Portobello and Camden markets, London &ndash; crafting unique one-of-a-kind-designs that caused visible excitement in those who dreamed of such things but never imagined they may actually exist and they could really buy them! Like the t-shirt with padded oranges on the chest and &lsquo;Outspanner&rsquo; written across the back, or the flared teddy-bear-fur trouser suit&hellip;.
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Today, I live in the perpetual sunshine of Dubai, and still carry that same brand belief that your style &ndash; be that through fashion or accessories &ndash; is your first calling card that tells people who you really are. That&rsquo;s why our products are designed in such a way that makes them truly unique. I use collage, found objects, photographs and text to represent the complexity, humour and beauty of life as I see it today. The fabric designs start as art pieces, which are photographed and printed onto the garments.
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The brand name: So Fear Clocks, is a nod to my love of science fiction (I remember reading a story of a world without clocks) and the perpetual desire to live freely in the present and not be a slave to time, or clocks. It also (almost) sounds like my name!
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I hope you enjoy my designs as much as I have loved creating them!
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Sofia Cox &nbsp;(CEO and designer at So Fear Clocks)